Senior Product Designer
I design products that scale. Blending systems thinking, data-driven insights, and human-centered design to create solutions that are clear, measurable, and meaningful.
Large-scale B2B Platform
Redesigned onboarding and auth to cut setup from days to minutes—grounded in flows, personas, and measurable impact.
Hiedra Design System
Atomic, multi-library DS that standardizes tokens, components, and docs so teams ship faster with consistency.
Reusable Tables
A modular table kit used by thousands; v2 adds accessibility and responsive patterns for real-world data.
Technical Lead
Mentored designers across 20+ projects, scaled processes, and raised quality with reviews, DS guidance, and clear comms.
Other Projects
From ecommerce and mobile to enterprise tools—concise snapshots of challenges, solutions, and key learnings.
Vision
Systems, leadership, and responsible AI—design that’s scalable, measurable, and meaningful.
My Vision as a Designer
I see product design not just as creating interfaces, but as scaling clarity and impact across teams and users.
For me, the future of our discipline lies in:
- Systems thinking: Building design systems and processes that scale sustainably.
- Empowerment through leadership: Helping teams grow, gain confidence, and deliver with consistency.
- AI as an enabler: Using artificial intelligence responsibly to support decision-making, improve accessibility, and accelerate design without losing human empathy.
- Data-driven design: Grounding decisions in measurable outcomes (KPIs, adoption metrics, error reduction) to ensure that design is not just intuitive, but also provably effective for users and the business.
- Business alignment: Designing with a deep awareness of technical constraints and business priorities.
✨ My goal is to keep building products that are not only beautiful and usable, but also strategic, scalable, and meaningful for both people and organizations.
Senior Product Designer
I design products that scale. Blending systems thinking, data-driven insights, and human-centered design to create solutions that are clear, measurable, and meaningful.
Large-scale B2B Platform
Redesigned onboarding and auth to cut setup from days to minutes—grounded in flows, personas, and measurable impact.
Hiedra Design System
Atomic, multi-library DS that standardizes tokens, components, and docs so teams ship faster with consistency.
Reusable Tables
A modular table kit used by thousands; v2 adds accessibility and responsive patterns for real-world data.
Technical Lead
Mentored designers across 20+ projects, scaled processes, and raised quality with reviews, DS guidance, and clear comms.
Other Projects
From ecommerce and mobile to enterprise tools—concise snapshots of challenges, solutions, and key learnings.
Vision
Systems, leadership, and responsible AI—design that’s scalable, measurable, and meaningful.
My Vision as a Designer
I see product design not just as creating interfaces, but as scaling clarity and impact across teams and users.
For me, the future of our discipline lies in:
- Systems thinking: Building design systems and processes that scale sustainably.
- Empowerment through leadership: Helping teams grow, gain confidence, and deliver with consistency.
- AI as an enabler: Using artificial intelligence responsibly to support decision-making, improve accessibility, and accelerate design without losing human empathy.
- Data-driven design: Grounding decisions in measurable outcomes (KPIs, adoption metrics, error reduction) to ensure that design is not just intuitive, but also provably effective for users and the business.
- Business alignment: Designing with a deep awareness of technical constraints and business priorities.
✨ My goal is to keep building products that are not only beautiful and usable, but also strategic, scalable, and meaningful for both people and organizations.
Senior Product Designer
I design products that scale. Blending systems thinking, data-driven insights, and human-centered design to create solutions that are clear, measurable, and meaningful.
Large-scale B2B Platform
Redesigned onboarding and auth to cut setup from days to minutes—grounded in flows, personas, and measurable impact.
Hiedra Design System
Atomic, multi-library DS that standardizes tokens, components, and docs so teams ship faster with consistency.
Reusable Tables
A modular table kit used by thousands; v2 adds accessibility and responsive patterns for real-world data.
Technical Lead
Mentored designers across 20+ projects, scaled processes, and raised quality with reviews, DS guidance, and clear comms.
Other Projects
From ecommerce and mobile to enterprise tools—concise snapshots of challenges, solutions, and key learnings.
Vision
Systems, leadership, and responsible AI—design that’s scalable, measurable, and meaningful.
My Vision as a Designer
I see product design not just as creating interfaces, but as scaling clarity and impact across teams and users.
For me, the future of our discipline lies in:
- Systems thinking: Building design systems and processes that scale sustainably.
- Empowerment through leadership: Helping teams grow, gain confidence, and deliver with consistency.
- AI as an enabler: Using artificial intelligence responsibly to support decision-making, improve accessibility, and accelerate design without losing human empathy.
- Data-driven design: Grounding decisions in measurable outcomes (KPIs, adoption metrics, error reduction) to ensure that design is not just intuitive, but also provably effective for users and the business.
- Business alignment: Designing with a deep awareness of technical constraints and business priorities.
✨ My goal is to keep building products that are not only beautiful and usable, but also strategic, scalable, and meaningful for both people and organizations.